Explore Where the Money Comes From

2024 Total Revenues (for selected categories)

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Amounts reflect current dollars.

Where the Money Comes From

Other Revenue

Revenue from the following categories: Compensation and benefits provided by a third party; game program, novelty, parking and concession sales; sports camps and clinics; athletics restricted endowment and investments income; and, other operating revenue.

2024
FBS Autonomy 5 Median
$11,277,325.00
7.61%
FBS Group of 5 Median
$1,699,571.50
4.18%
Football Championship Subdivision Median
$870,081.50
4.46%
No Football Subdivision Median
$458,512.00
2.56%

Amounts reflect current dollars.

Corporate Sponsorship, Advertising, Licensing

Revenue generated by the institution from royalties, licensing, advertisements and sponsorships.

2024
FBS Autonomy 5 Median
$11,908,718.00
8.03%
FBS Group of 5 Median
$1,445,598.50
3.56%
Football Championship Subdivision Median
$652,163.00
3.35%
No Football Subdivision Median
$429,494.50
2.40%

Amounts reflect current dollars.

Donor Contributions

Funds contributed from individuals, corporations, associations, foundations, clubs or other organizations external to the athletics program above the face value for tickets.

2024
FBS Autonomy 5 Median
$34,395,692.00
23.21%
FBS Group of 5 Median
$4,168,897.50
10.26%
Football Championship Subdivision Median
$1,664,141.00
8.54%
No Football Subdivision Median
$1,149,488.00
6.41%

Amounts reflect current dollars.

Competition Guarantees - Revenues

Revenue received from participation in away or neutral-site games.

2024
FBS Autonomy 5 Median
$382,000.00
0.26%
FBS Group of 5 Median
$1,878,001.50
4.62%
Football Championship Subdivision Median
$827,700.00
4.25%
No Football Subdivision Median
$337,250.00
1.88%

Amounts reflect current dollars.

Conference/NCAA Distributions, Media Rights, and Post-Season Football

Revenue received from the NCAA (including championships) and athletics conferences, media rights, and post-season football bowl games.

2024
FBS Autonomy 5 Median
$53,818,909.00
36.31%
FBS Group of 5 Median
$4,224,455.50
10.40%
Football Championship Subdivision Median
$1,269,474.50
6.51%
No Football Subdivision Median
$873,610.50
4.87%

Amounts reflect current dollars.

Ticket Sales

Revenue received from ticket sales for all NCAA-sponsored sports at an institution.

2024
FBS Autonomy 5 Median
$26,422,553.00
17.83%
FBS Group of 5 Median
$1,621,261.50
3.99%
Football Championship Subdivision Median
$687,532.00
3.53%
No Football Subdivision Median
$234,039.00
1.31%

Amounts reflect current dollars.

Total Institutional/Government Support and Student Fees

Combination of Institutional/Government Support and Student Fees.

2024
FBS Autonomy 5 Median
$10,010,108.00
6.75%
FBS Group of 5 Median
$25,589,357.00
62.99%
Football Championship Subdivision Median
$13,516,068.00
69.36%
No Football Subdivision Median
$14,448,296.50
80.58%

Amounts reflect current dollars.